Blogging for Authors: Build an Author Platform and Sell More Books with Your Blog

Do you want to sell more books?

Many authors are frustrated to learn that writing a book is only half the battle. Just because you wrote a stellar book doesn’t mean that it will sell.

Perhaps you’ve heard, “You need to build an author platform.” And it’s true. You won’t sell books without a platform.

But how exactly do you do that? And if you spend all kinds of time building a platform, how in the world do you have time to write books? Trust me, I’ve been there and experienced the same feelings of frustration and overwhelm that you feel.

The good news is that I’ve found blogging to be the best way to build my author platform. Not only has my blog helped me write more books, it’s also been a source of income for me that goes far beyond books.

I share what I’ve learned about how to build an author platform through blogging in this book.

Here’s what you’ll discover:

– Why every author should have a blog
– How to set up a blog
– The best WordPress plugins for authors
– Effective use of tags and categories
– Types of blog posts that work well for authors
– Advice on blog post frequency and length
– The anatomy of a good blog post
– How to optimize your posts so they’ll be found in Google and other search engines
– How to block out distractions
– The difference between blog posts and pages and how to effectively use each one
– The types of pages to include on your site
– How to add fuel to your content engine
– How to identify and optimize your best content
– What to do when it seems that no one reads your blog

If you’re ready to sell more books with your blog, scroll up to the top of this page and click on “buy now.”

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The Author Blog: Easy Blogging for Busy Authors

An easy-does-it guide to simple, low-tech blogging for authors who want to build a platform, but not let it take over their lives.

An author blog doesn’t have to follow the rules that monetized business blogs do. This book teaches the secrets that made Anne R. Allen a multi-award-winning blogger and one of the top author-bloggers in the industry.

And you’ll learn why having a successful author blog is easier than you think.

Here are some things you’ll learn in this book:

•How an author blog is different—and easier to maintain—than a business blog
•What authors should blog about at different stages of their careers
•Choosing the right blog topics for your genre and audience
•How one type of blogpost can build your platform quickly
•Basic SEO tips that don’t make your eyes glaze over with tech jargon
•How to write headers that will grab the attention of Web surfers
•How to keep your audience by learning the tricks of content writing
•Essential blog and social media etiquette rules
•What happens to your blog when you die?

“Anne writes the essential blog for today’s writers.” Mystery author Carmen Amato.

“I love following the blog of Anne R. Allen…for up-to-date tips and helpful articles for writers on what’s current in the publishing world.” Author D. G. Kaye.

“BRILLIANT! One of the Top 10 Resources for Self-Publishing Authors.” author Mark Tilbury.

“Anne is one of the most successful author-bloggers out there.” Reedsy

“One of the Top 15 Blogs for Indie Authors to Follow…I adore Anne’s blog. Aside from being one smart lady, her mix of sass and education is priceless.” Social media strategist and manager Frances Caballo

“You know what a huge fan I am of Anne R. Allen’s blog…absolutely marvelous.” Romance author Collette Cameron

“I recommend following the publishing blogs of both Jane Friedman and Anne R. Allen…I’ve implemented many of their tips, which have helped boost my SEO.” New York Times bestseller Eileen Goudge in Publisher’s Weekly

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