Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage (Digital Formations)

We – the users turned creators and distributors of content – are TIME’s Person of the Year 2006, and AdAge’s Advertising Agency of the Year 2007. We form a new Generation C. We have MySpace, YouTube, and OurMedia; we run social software, and drive the development of Web 2.0. But beyond the hype, what’s really going on?. In this groundbreaking exploration of our developing participatory online culture, Axel Bruns establishes the core principles which drive the rise of collaborative content creation in environments, from open source through blogs and Wikipedia to Second Life. This book shows that what’s emerging here is no longer just a new form of content production, but a new process for the continuous creation and extension of knowledge and art by collaborative communities: ‘produsage’. The implications of the gradual shift from production to produsage are profound, and will affect the very core of our culture, economy, society, and democracy.

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Who Let the Blogs Out?: A Hyperconnected Peek at the World of Weblogs

Who Let the Blogs Out? Blogs–or weblogs–are a huge phenomenon on the internet. From ultra-personal diary entries to specialized information on a wide variety of subjects (teen ranting to presidential campaigns), blogs are the new way to create a virtual community that can effect real-world change. It’s not hard to set up a blog, but it can be difficult adjusting to life in the “Blogosphere.” One of the first blogging … Full description

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Blogs, Wikis, Facebook, and More: Everything You Want to Know about Using Today’s Internet But Are Afraid to Ask

Blogs, Wikis, Facebook, and More Don’t know your Flickr from your Facebook? Then you need this guide! Social media, streaming video, apps, cyber security, tags, and clouds–today’s Internet is changing so fast it’s difficult for anyone but the most tech-savvy surfer to keep up. How in the World Wide Web are you going to fully understand the “new” Internet without having to dig through two-inch-thick manuals of geek speak?” “”Blog… Full description

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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

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